# Migration to Arc XP without losing SEO.

> We move your archive, images, authors and URLs from WordPress, Drupal or another CMS to Arc XP, with a redirect plan that protects the traffic you worked so hard to earn.

URL: https://codegea.com/en/services/arc-xp-implementation-and-support/arc-xp-migration

## Migrating means moving traffic, not just content.

A badly done migration loses rankings within weeks. Ours starts with SEO: which URLs rank, which must be kept and which are redirected.

- Inventory and mapping — we model your content types, authors, categories and tags into the Arc XP content model (ANS).
- Content and images — batch transformations, format validation and review of text and media on a real sample.
- 301 redirects — a map from old to new URLs, tested before the cutover and tracked in Search Console afterwards.
- Cutover and support — rehearsal, a short editorial freeze and hands-on support during the first weeks.

## Everything your Arc XP needs, in one team.

- **Ongoing support**: We keep your Arc XP stable and up to date and solve the day-to-day incidents.
- **Your Arc XP team**: When you have no in-house developers, we provide ours as an extension of your outlet.
- **Implementation**: We help you implement Arc XP from scratch or finish what was left half done.
- **Integrations**: We connect Arc XP with Piano (subscriptions), Cxense / Piano Audience, Google Ad Manager and data such as DataFactory.
- **AdOps and advertising**: We implement Google Ad Manager (formerly DFP) slots with lazy loading and viewability, without sinking your Core Web Vitals.
- **PageBuilder and front end**: We build and maintain your PageBuilder templates and components.
- **Content migration**: We migrate your content to or from Arc XP without losing data along the way.

## A powerful media platform. And demanding.

- Support and maintenance for implementations already running.
- Your Arc XP technical team when you have no in-house developers.
- Implementation from scratch or evolution of the one you already have.
- Integrations with your systems: subscriptions, advertising, analytics and third parties.

## Stack

Arc XP, PageBuilder Fusion, Content API, Composer, WebSked, Piano, Cxense / Piano Audience, Google Ad Manager, DataFactory, React, Node.js

## FAQ

**How long does it take to migrate an outlet to Arc XP?**

It depends on archive size and how much the design changes. We define it after an audit, with a phased plan and a cutover date agreed in writing.

**Do rankings drop when migrating?**

A well-planned migration keeps them: we keep URLs where possible, 301-redirect the rest and verify crawling and indexing after the cutover.

**Do you also migrate away from Arc XP?**

Yes. We move content to or from Arc XP; if you need other migrations, see our migrations service.

**Do you support an Arc XP implementation we already have?**

Yes, it is one of our strengths. We plug into your current Arc XP, understand how it is built and take over support, incidents and improvements, with or without documentation.

**We have no Arc XP developers. Can you be our team?**

Exactly. We work as your Arc XP technical team: you set the priorities and we execute, as an extension of your outlet.

**Can you implement Arc XP from scratch?**

Yes, or finish a half-done implementation. We guide you through the content model, PageBuilder, the APIs and the integrations you need.

**Do you do integrations and migrations with Arc XP?**

Yes. We connect Arc XP with subscriptions, advertising, analytics and third parties, and handle content migrations to or from the platform.

**What experience do you have with Arc XP?**

The people on our team previously worked as developers in the digital area of a national newspaper in Ecuador, on Arc XP: PageBuilder, integrations with Piano, Cxense, Google Ad Manager and DataFactory. That experience is personal and predates Codegea. We are not an official Arc XP partner: we work with your license.

**Do you work with media outside Ecuador?**

Yes. We work remotely with media in Latin America (Mexico, Colombia, Peru, Argentina, Chile…) the United States and Canada; Arc XP support does not depend on where you are.